Should Bajaj be dropped? Implementation issues

In my previous post, I had discussed the new branding strategy of Rajiv Bajaj from the point of view of management theory. Well, management theory suggests that Rajiv Bajaj is on the right track. Now let us discuss some of the implementation issues that Rajiv Bajaj will have to grapple with to make his new branding strategy a success. In addition, we will also try to comment on some of the issued and concerns raised by others while debating on this issue.

Finally, Ratan Tata admits mistake

Finally, Ratan Tata has admitted that his companies “might have gone too far too fast” which is what I have stated on this blog long time back when everybody was going ballastic about Tata’s acquisition of Corus and Jaguar Land Rover (JLR).

Nano booking a disappointment. I am not surprised.

Against the expected 5-6 lakhs booking, Tatas have booked only 2 lakh cars. They have collected Rs. 2500 crores through this booking.

There are still some who think before acting

In todays recessionary times, it is clear that people are going to lose jobs. However, before we fire people, some other options should be evaluated.